Marketing manager
The challenge
Campaign activity counts do not explain how respondents understood the message.
The benefit
Collect direct reactions and review the reasons behind their answers.
Campaign & customer feedback
Find out how your product campaign lands with customers
Collect customer reactions to a product campaign, launch message or creative concept with focused forms. Bring scores and written explanations together, review the feedback with shared codes and compare compatible research periods. Give marketing and product colleagues evidence for what to clarify, test or improve next.
- Brand and marketing teams
- Product launch teams
- Creative and research agencies
- Campaign research teams
A clear fit for the people buying and using it
Who needs this service, and why?
Product launch lead
The challenge
Launch feedback needs to reach the colleagues deciding the next product or communication change.
The benefit
Keep ratings, comments and the reporting scope in a project the team can review together.
Creative strategist
The challenge
Different reactions to a creative concept need clearer explanations before the next revision.
The benefit
Compare recorded clarity and relevance scores with the comments that explain the audience reaction.
Turn the service into everyday work
How your tenant uses Jorip
Use these existing workflows to connect your team’s task with a result it can review and use.
Campaign message feedback
How you use it
Present the message or creative in a form, ask about clarity and relevance, and collect the reasons for each answer.
What your team gains
See what respondents understood and which questions need further investigation.
Product launch feedback
How you use it
Share a focused launch-feedback form through links or QR codes and review incoming ratings and comments.
What your team gains
Give the launch team a consistent source of direct customer feedback.
Creative and message revisions
How you use it
Reuse the same clarity and relevance questions for revised creative, define compatible collection periods and inspect ratings alongside reviewed text themes.
What your team gains
Assess the reactions to a revised message with the study scope and supporting answers available.
Part of every service
From trustworthy responses to useful insight
Your workflow brings analysis and quality review together in the same workspace. Match the published plan allowances and optional AI credits to the work your team needs.
AI-assisted data analysis
Ask questions across approved fields, compare relevant groups and organise written responses. Review field meanings, filters, statistical assumptions and supporting answers, then save analyses for the next team discussion.
Compare campaign ratings and organise the reasons behind them. Review text themes and shared codes against source comments before planning the next message test.
Provider-assisted dataset questions require workspace enablement, a configured provider, permission and credits. Review the analysis and sampled text themes before using them in a decision.
Data quality & review
Investigate configured quality findings, assign follow-up and record review decisions. Apply approved corrections in tracked batches, retain the original submissions and reconsider derived corrections through rollback.
Investigate questionable campaign responses and record review decisions before comparing periods. Retain original answers and the reasons behind approved corrections.
Quality flags guide investigation and depend on the available collection metadata. Corrected values are retained separately; submission exports currently contain the original answers.
Benefits versus price
Pay for the workspace your team needs
Use a Team workspace for campaign studies, shared review and repeated message tests, within its published allowances. The same workspace subscription supports your market research and campaign workflows. Starter provides a limited pilot for evaluating the tools; a pilot is not a separately priced campaign service.
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What makes the subscription useful
- Collect campaign reactions and written explanations together.
- Organise open feedback using shared codes and source responses.
- Repeat a focused feedback study with a consistent question structure.
- Bring customer evidence into campaign and product review meetings.
Check the value in your own process
- Feedback responses collected in each defined campaign period
- Time reviewers spend organising written responses
- Proposed campaign changes linked to supporting customer feedback
Use these measures to evaluate your own improvement. They are not promised customer results.
Start with a process you can evaluate
Put the service to work in three steps
- 01
Choose the message to test
Focus the study on a campaign, launch message or creative concept and agree what you want to learn.
- 02
Collect and review reactions
Share the published form, investigate quality findings and organise open feedback with shared codes. Check the interpretation against the original comments.
- 03
Plan the next test
Bring the evidence into your campaign review and evaluate a revised message through your next research round.
The tools included in this workflow
- Forms
- Distribution
- Reports
- Qualitative
- Codebooks & coding
- Analysis
- Quality overview
- Issue inbox
- Data cleaning
This is a customer-feedback workflow. It does not run advertising, deliver a respondent panel, verify sales or attribute campaign revenue. Your team chooses respondents, reviews interpretation and manages follow-up. Sampled text signals do not represent every response automatically.
Give your team a better way to work
Start with the process you want to improve
Choose the service, compare the current plan and test the workflow with your team.
Discuss your team’s requirements